%T Commerical Success by Looking for Desire Lines
%A Myhill, Carl
%B 6th Asia Pacific Computer-Human Interaction Conference (APCHI 2004) 
%E Masoodian, M.
%E Jones, S.
%E Rogers, B.
%D 2004 June/July 
%P 293-304
%C Rotorua, New Zealand 
%I Springer-Verlag, Berlin Heidelberg
%G ISSN 0302-9743; ISBN 3-540-22312-6
%K Desire Lines, Natural Selection,
%W http://www.litsl.com/personal/commercial_success_by_looking_for_desire_lines.pdf Full Paper (PDF - 825KB) 
%W http://www.litsl.com/personal/desire_lines.ppt Talk (PowerPoint - 2MB) 
%W http://www.litsl.com/personal/desire_lines_images.zip Images (Zipped - 1.8MB) 
%X 'Desire Lines' are the ultimate unbiased expression of natural human 
purpose and refer to tracks worn across grassy spaces, where people naturally 
walk - regardless of formal pathways. This perfect expression of natural
purpose  can extend into other interactions in the real world and in the
software world.  Rather than trying to understand user needs from a focus
group, being alert  for desire lines will show you users' actual purpose more
directly. Smart companies have an obsession with what is typed into their
Search facility,  analysing hourly this pure expression of what people want
from their sites.  'Normanian Natural Selection' is proposed to describe
survival of the fittest  design. Companies focusing on desire lines apparent in
their products, will be  able to successfully adapt them to what their users
really want. Perhaps these  positive adaptions in design, aligned with human
natural purpose, will lead to  their greater commercial success.

%T Goal-Directed Design of the User Experience for Enterprise Applications 
%A Myhill, Carl
%B GE Network Reliability Products and Services (NRPS) User Conference 
%D 2004 August 25
%C Auckland, New Zealand 
%K Goal-Directed Design,
%W Available on request from http://www.litsl.com/personal/publications.html

%T Goal-Directed Design for Real
%A Myhill, Carl
%B Usability Professionals Assocation (UPA) Christchurch Branch Inaugural
Meeting
%D 2004 September 20
%C Christchurch, New Zealand 
%K Goal-Directed Design,
%W Available on request from http://www.litsl.com/personal/publications.html

%T The Importance of Goals in Design
%A Myhill, Carl
%B Usability Professionals Assocation (UPA) Christchurch Branch Industry Event
%D 2004 November 25
%C Christchurch, New Zealand 
%K Goal-Directed Design, Goals, ATM Design,
%W http://www.litsl.com/personal/2004_nz_upa_chch.ppt (3.6Mb PowerPoint Presentation)

%T Managerial use and emerging norms: Effects of activity patterns on software
design and deployment
%A Grudin, Jonathan
%B HICSS04
%D 2004
%P 70-73
%W http://research.microsoft.com/en-us/UM/People/jgrudin/publications/organizationalbehavior/managerialuse.pdf
%W http://doi.ieeecomputersociety.org/10.1109/HICSS.2004.1265111
%X Software use in many organizations has spread vertically. I present evidence
that applications that are widely used in organizations have at least three
distinct patterns of use: one for individual contributors, one for managers,
and one for executives. Use within each of these groups is shaped by its
particular activity and incentive structures. Interaction among group members
promotes shared social conventions and feature use. When designing, acquiring,
or supporting such an application, the best approach could be to treat it as
three distinct applications. The applications discussed include shared
calendars, email, application-sharing, shared workspaces, browsers and desktop
videoconferencing.